Over 130 Years Old, The Justin Boot Company Continues To Enjoy Success

There aren’t very many companies that began just after the civil war in 1879 that are still around, but Justin boots continues to produce some of the best footwear on the market today. Both men and women alike have contributed to the success of the company, they’re high quality and durability are evident in all lines. The company started as a repair shop and serviced the boots of cowboys brazing the Chisholm Trail. And what other popular item also started in 1879 that is still around today? Ivory soap, seems like they’ve been around forever.

Although Justin makes great cowboy boots which is what they are famous for, they also make great work boots too. Need a roper boot? Well, Justin just happens to make some of the best of them around. If wearing boots becomes part of your daily routine, the comfort and quality of these boots will be noticeable every time you put them on.

The company keeps a sharp eye on what the public wants and continuously delivers. Justin Boots has used focus groups to find out exactly what the horsemen need when riding and working. This kind of careful attention to detail has caused the company to prosper even when their competition hasn’t.

Country music in general seems to have adopted Justin Boots as their official Western boots. The Grand Ole Opry’s stage has been walked on time and time again by big stars and their Justin’s. George Strait, one of country music’s biggest stars, has an entire line of Justin cowboy boots with his name on them. How’s that for style?

Justin boots are a great example of appealing to a wide variety of consumers, male, female, children, and a lifestyle. It doesn’t matter if you are only ten, or you’ve been walking around for eighty years, everyone looks good in their Justin’s, now that’s great marketability.